Facebook Dynamic Ads are advertisements made through and displayed on Facebook that automatically show the right products to the right people. These ads are automated to be displayed to users based on several factors, such as which pages a visitor looked at on your site, whether or not they made a purchase, how far they got through the purchase process, if they added a product to their cart, and more. Facebook Dynamic Ads are so specifically targeted that they might as well be served on a nearly individual basis.
With the massive amount of user data that Facebook holds, retargeting and segmenting is extremely advanced with their Dynamic Ads. Facebook will pull from its extensive database of information and automatically match your ads to potential customers that are most likely to be interested. You won’t have to worry about manually adding or changing things in your ads; algorithms keep everything up-to-date for you.
Once you’ve enabled Facebook Dynamic Ads with the Facebook Pixel in your store, your product catalog is instantly uploaded to be used in ads.
With your product catalog synced, you can start building your highly-targeted product campaign and create product sets in the Ads Manager.
Use your limited ad budget more effectively through retargeting to determine the highly-specific audience you want to see your ads.
Since Facebook’s algorithm does most of the work for you due to the dynamic nature of their ad program, you can keep your ads fairly simple and effective.
Facebook Dynamic Ads offer three types of highly-optimized ads that are tailored to different industries: travel, auto, and real estate.
Putting your ads on Facebook is extremely valuable, due to its expansive reach and unparalleled targeting techniques. Facebook Dynamic Ads is a step up from typical ads, making social media advertising less time consuming and confusing by helping you:
3dcart and Facebook have partnered to provide highly targeted dynamic ads within your store, making retargeting easier than ever while saving you time and money. Facebook Dynamic Ads work with a built-in module in your 3dcart’s Online Store Manager, so your store’s Facebook Pixel and product catalog are automatically installed and uploaded.
With a certified integration to Facebook Dynamic Ads, 3dcart merchants can have advertisements up and running in minutes. Join many small businesses who use dynamic ads on the biggest social media platform in the world.