BigCommerce Pricing and Plans Review

With no products or bandwidth limits, BigCommerce is a great solution to start selling online

Bigcommerce pricing

BigCommerce bills itself as the best eCommerce platform for businesses of any size, with competitively priced plans and a comprehensive feature set. Of course, a smart entrepreneur takes the time to understand their options and to look for any hidden limitations in any platform they're considering for their business. Making a careful decision early on will have a strong influence on your success later.

Even a platform that's affordable at the beginning can soon grow to overwhelm a business and stifle its growth, and a closer look at BigCommerce's pricing shows a trend toward this exact issue. Restrictive revenue tiers, features requiring upgrades, and the need for custom development can all unexpectedly cut into your profits, and even if you're fully aware of how BigCommerce's pricing works, you'll still find yourself paying more than you should. Let's break down BigCommerce's plans to see what you get at each price point:

BigCommerce Pricing Plans

BigCommerce Standard
$29.95/MO
BigCommerce Plus
$79.95/MO
BigCommerce Pro
$249.95/MO

BigCommerce Features and Value

eCommerce Essentials: Accessibility to Features

BigCommerce does have a fairly impressive list of features, however many of them are unnecessarily locked behind a higher-tier plan. This cuts newer businesses off from important functionality that could help them grow. For example, Google Customer Reviews are a fantastic tool for building your brand's image and increasing customer trust, but on BigCommerce, your store won't have access to them until you upgrade to BigCommerce Pro at $249.95/month. Compare this to 3dcart, which enables Google Customer Reviews on all plans including our $19/month Startup plan.

Another example is the Persistent Cart, which saves a customer's shopping cart across browser sessions and allows them to complete their purchase later or recover their cart in the case of a browser crash. BigCommerce doesn't allow this feature until BigCommerce Plus ($79.95/month), but 3dcart includes persistent carts on all plans — as well as Saved Carts, with which the customer can save multiple shopping carts even across different devices.

Bigcommerce Features

eCommerce Essentials: Customer Segmentation

Segmenting your customer base allows you to more precisely target different demographics with customized marketing, pricing, and more. BigCommerce requires an upgrade to their $79.95/month plan to enable the ability to segment your customer base via Customer Groups. However, you can't provide different pricing levels per Customer Group without upgrading to BigCommerce Enterprise to unlock their Price Lists feature. This means you can't provide VIP pricing, wholesale discounts for B2B customers, or other Customer Group-based pricing unless you upgrade to a quote-based plan that can cost anywhere from $400/month to $15,000/month!

On 3dcart, Customer Groups are available on our $79/month Plus plan and include all the functionality you need, including custom pricing, newsletter segmentation, and much more right out of the box. Your business can sell wholesale, build B2B relationships, offer membership-based VIP pricing, and much more, at a much lower price.

Customer Segmentation

Store Branding

Domain Name

Every website needs a domain name; your unique URL that serves as your website's online address. This is important for your store's professionalism and building your brand recognition. With BigCommerce, you can use an existing domain name (if you have one) or purchase one directly through them — which is a nice convenience. However, 3dcart takes it a step further: if needed, we'll register your domain name for you for free, for an even bigger convenience and savings.

Domain Name
Theme Design

Theme Design

Your eCommerce website's design is crucial for establishing your brand and giving customers a shopping experience that will bring them back again and again. An important part of building your website is selecting a theme that functions well, properly represents your brand and industry, and is cost-effective. The latter point means many businesses may want to start with a free theme, so we'll focus on those first.

BigCommerce offers 12 free themes. Some are presented as having multiple styles, which mostly consist of minor changes to the colors (and occasionally proportions) of certain elements. At a glance, all the available styles add up to a total of 36 different choices for a free BigCommerce theme — until you realize that each style itself is displayed within the Free Themes category as its own theme. Make no mistake: BigCommerce offers 12 free themes and displays them in such a way as to create the illusion of more choice than you actually have. This means you have little choice unless you decide to pay for a premium theme. In contrast, 3dcart provides a growing selection of 44 free themes with a wide assortment of layouts, color schemes, and built-in features.

As for premium themes, you'll find a bit more variety, but at a price. BigCommerce premium themes are more expensive than 3dcart themes, with over half of them costing over $200. 3dcart's premium themes run from $149 to $199, making it easier to upgrade your website's design. For those interested in development of a custom theme, BigCommerce's documentation of its Stencil theming framework is lacking, but 3dcart's Core Template Engine makes theme creation much easier and more flexible with its modular design based on Bootstrap.

3dcart themes also have the advantage of better functionality, with optimized code and lightning-fast loading speeds. BigCommerce store owners report frequent bugs and load times exceeding 20 seconds, with their online stores slowed down by poorly implemented JavaScript and other issues. Fixing these problems requires expensive custom development.

As a final point of comparison, while BigCommerce and 3dcart both exclusively offer mobile-responsive themes, BigCommerce's themes don't all use Google AMP to improve the mobile shopping experience — you'll have to specifically choose an AMP-enabled theme, which further reduces your choices. However, all 3dcart includes Google AMP for product pages on every Core theme.

BigCommerce Plans: Introductory Plan Pricing

When comparing eCommerce platforms, we usually compare competing plans on similar price points (if any). This gives you a solid idea of what each platform gives you for your money. However, another important consideration is the cost of each platform's introductory plan, since this tells you the minimum you would need to spend per month to open and run your eCommerce website.

Most hosted platforms offer three main plans, which while they may have different names depending on the platform, are all divided up along the same general stages of growth. 3dcart stands out by offering a higher number of plans that not only allow business owners a more precise choice for their needs, but also allow you to get started for a lower cost.

3dcart is the more affordable choice for new eCommerce businesses, with our introductory Startup plan at $19/month. If you choose BigCommerce, you'll need to pay at least $29.95/month from the outset, which means an extra $131.40 per year — and with BigCommerce's restrictive revenue tiers (described below), you'll need to upgrade your plan a lot sooner.

    • Online Sales per Year
    • Startup ($19/month)
      Up to $50k
    • Basic ($29/month)
      Up to $100k
    • Plus ($79/month)
      Up to $500k
    • Pro ($229/month)
      Up to $1M
    • Online Sales per Year
    • No plan at this price point
    • Standard ($29.95/month)
      Up to $50k
    • Plus ($79.95/month)
      Up to $150k
    • Pro ($249.95/month)
      Up to $400k

Now we'll compare 2 theoretical businesses, with "Business A" using 3dcart and "Business B" using BigCommerce,
each starting with the introductory plan on their chosen platform.

    • 3dcart features
      bigcommerce features
    • Business Stage
      "Business A" on 3dcart
      "Business B" on BigCommerce
    • Starting Out
      Business A starts using 3dcart Startup at $19/month.
      Business B starts using BigCommerce Standard at $29.95/month, since BigCommerce does not have a lower-priced introductory plan.
    • By using BigCommerce, Business B is already paying $10.95 more per month than Business A on 3dcart.
    • $50k/Year in Online Sales
      Business A exceeds $50k in trailing 12-month sales volume and moves up to 3dcart Basic at $29/month. This raises the business's monthly fee by $10.
      Business B exceeds $50k in trailing 12-month sales volume and moves up to BigCommerce Plus at $79.95/month. This raises the business's monthly fee by $50.
    • By using BigCommerce, Business B is now paying $50.95 more per month than Business A on 3dcart.
    • $100k/Year in Online Sales
      Business A exceeds $100k in trailing 12-month sales volume and moves up to 3dcart Plus at $79/month. This raises the business's monthly fee by $50.
      Business B exceeds $100k in trailing 12-month sales volume, but has not yet reached the $150k limit and continues on BigCommerce Plus for $79.95/month.
    • Even when using plans of a similar tier, the business using BigCommerce is still paying more than the business using 3dcart (that extra 95 cents adds up to $11.40/year).
    • $150k/Year in Online Sales
      Business A exceeds $150k in trailing 12-month sales volume but can remain on 3dcart Plus ($79/month) until exceeding $500k sales per year.
      Business B exceeds $150k in trailing 12-month sales volume and moves up to BigCommerce Pro at $249.95/month. This raises the business's monthly fee by $170.
    • By using BigCommerce, Business B is now paying $170.95 more per month than Business A on 3dcart.
    • $400k/Year in Online Sales
      Business A exceeds $150k in trailing 12-month sales volume but can remain on 3dcart Plus ($79/month) until exceeding $500k sales per year.
      Business B exceeds $400k in trailing 12-month sales volume and incurs an overage charge of $150 per month to raise its maximum sales volume to $600k per year. This raises the business's monthly
      fee to $399.95.
    • By using BigCommerce, Business B is now paying $320.95 more per month than Business A on 3dcart.
    • $500k/Year in Online Sales
      Business A exceeds $500k in trailing 12-month sales volume and moves up to 3dcart Pro at $229/month. This raises the business's monthly fee by $150.
      Business B exceeds $500k in trailing 12-month sales volume, but has not yet reached the $600k limit and continues on BigCommerce Pro + overage
      for $399.95/month.
    • By using BigCommerce, Business B is now paying $170.95 more per month than Business A on 3dcart.
    • $600k/Year in Online Sales
      Business A exceeds $600k in trailing 12-month sales volume but can remain on 3dcart Pro ($229/month) until exceeding $1M sales per year.
      Business B exceeds $600k in trailing 12-month sales volume and incurs an overage charge of $150 per month to raise its maximum sales volume to $800k per year. This raises the business's monthly
      fee to $549.95.
    • By using BigCommerce, Business B is now paying $320.95 more per month than Business A on 3dcart.
    • $800k/Year in Online Sales
      Business A exceeds $800k in trailing 12-month sales volume but can remain on 3dcart Pro ($229/month) until exceeding $1M sales per year.
      Business B exceeds $800k in trailing 12-month sales volume and incurs an overage charge of $150 per month to raise its maximum sales volume
      to $1M per year.
    • By using BigCommerce, Business B is now paying $470.95 more per month than Business A on 3dcart.
bigcommerce enterprise

Note that BigCommerce will start pushing Business B to upgrade to Enterprise well before it hits $1M in trailing 12-month sales volume, but will require such an upgrade once the $1M mark is reached. While BigCommerce's Enterprise plan is priced solely by quote, you can get an idea of its cost by using BigCommerce's Cost of Ownership Calculator — which for a store making $1M per year, estimates prices of almost $38,000/month.

3dcart offers much more cost-effective choices. Businesses seeking additional growth can choose our B2B plan ($379/month for up to $2M in online sales per year, plus additional B2B features included free), or go with one of our Enterprise plans.

3dcart has much more affordable plans that bring enterprise eCommerce functionality at a fraction of the cost without the need for a custom quote, starting with our Enterprise I plan ($499.99/month for up to $5M in online sales per year, plus extra Enterprise features included free). There's no need for a custom-quoted price until your business is making over $10M/year.

3dcart is Your eCommerce Solution for Growth

Our BigCommerce pricing analysis proves that 3dcart is the far superior platform when it comes to functionality and cost. By migrating from BigCommerce to 3dcart, you're accessing more features at lower price points, and paying less throughout your business's entire growth cycle. Our pricing ensures higher profits for you, allowing you to put more back into your business and speed up your growth. Whether you're just starting out, or your business is already big, 3dcart is the best choice.

3dcart Features

More Value for Your Money than BigCommerce:
3dcart is the Cost-Effective Solution for Growing Businesses