Tag Archives: PPC

How Does The Adwords Auction Work?

Depending on your vertical, ranking organically in Google’s first page can take years of optimizing your keywords & tags, building links and raising your  site’s authority ( If you want to learn more, make sure to sign up for our SEO webinar). But  showing up on first-page of results can  make or break your business, so what can you TODAY to […]

PPC Resolutions For 2012

This year make resolutions that matter! We challenge you to make 2012 the year you kicked PPC’s butt – the year you tripled conversions! Here’s 5 resolutions tips to help you meet your 2012 PPC goal! Show Off Your Numbers Distinguish your text ad with specific numbers and descriptions. As soon as a user clicks ‘search’, they […]

Holiday PPC Tip: Using Dynamic Keyword Insertion

Holiday PCC is beyond competitive. CPCs rise as more players enter the game and regular competitors bump up their budgets. So its time to go back to the PPC blackboard and get creative! Create Ultra Specific Text Ads Using Dynamic Keyword Insertion. Dynamic Keyword Insertion (DKI) is an advanced feature that helps you easily create relevant ads […]