Holiday eCommerce

12 Days of Online Shopping: Mobile Holiday Sales

On the first day of online shopping, my web store gave to me…A Mobile Optimized Site! If anyone knows best, it’s Google. According to the company’s holiday expectations, online stores that optimize their sites for mobile browsing may have a huge advantage over the competition for a few key reasons. As of February 2011: 15% […]

Holiday PPC Tip: Using Dynamic Keyword Insertion

Holiday PCC is beyond competitive. CPCs rise as more players enter the game and regular competitors bump up their budgets. So its time to go back to the PPC blackboard and get creative! Create Ultra Specific Text Ads Using Dynamic Keyword Insertion. Dynamic Keyword Insertion (DKI) is an advanced feature that helps you easily create relevant ads […]

7 tips to prepare for the 2011 holiday season

As the 2011 holiday season approaches, ecommerce merchants are gearing up to make most out of the opportunity. But will this year’s sales meet our holiday expectations? We are optimistic about this year’s holiday season. Despite the gloomy state of global economy, ecommerce sales have shown growth over the past few months. MasterCard Advisors’ Spending […]

Tis The Season for Infographics!

Past guest blogger & SkyRocket SEO founder James Agate sent us over (below) his really interesting infographic displaying predictions of this years Holiday online spending. Check it out below! UK Christmas Shopping in 2011 Since we’re approaching holiday season, we thought it would interesting to look back at last years holiday shopping facts and figures. […]

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