Makroffice Responsive Theme – New Updated Themes from 3dCart

Here is the preview of our most recent theme “Makroffice”, a new FREE professionally designed responsive theme.

front sample picture Makroffice Responsive Theme – New Updated Themes from 3dCart

If you would like to preview the live demo of this “Makroffice” theme, you can do so by clicking the link below. Check it out on your phone, tablet or computer, you are sure to love it for the price, FREE.

3dCart’s Live Demo of the theme “Makroffice”

As we release these themes, we will continue to post them here for 3dcart merchants to preview these.

Stay Tuned! More New and Updated 3dcart Templates are coming.

How To Entice Last Minute Father’s Day Shoppers

This Sunday families around the country will be celebrating Father’s Day. In fact, over 68% of Americans will be celebrating and  $13,300,000,000 will be spent on dads alone in the U.S. To encourage last-minute shoppers to buy from you instead of your competitors, here are few quick ideas:

1) Offer last minute deals or coupon codes!
Reminding your customers about some dad-perfect offerings you have with a coupon code for a discount of free shipping is a great way to entice customers to spend with you.

2) Remind customers about gift-cards.
Dads can be notoriously hard to shop for! 22% of Father’s Day shoppers are looking to buy their dad a gift card. Remind potential customers that they can purchase gift cards from your store so that their favorite dad can pick out the perfect gift themselves. This is especially great for last-minute shoppers.

3) Make gift cards a great deal.
Why not combine the above ideas and run a discount promotion on gift cards? Offer $25 gift card for only $20 and you can capture some of  the last-minute shoppers but also still price-conscious shoppers.

Want to know more interesting eCommerce Father’s Day facts? Check out the infographic below from our friends at Nextopia.

INFO 1 How To Entice Last Minute Fathers Day Shoppers

Metropole Responsive Theme – New Updated Themes from 3dCart

Here is the preview of our most recent theme “Metropole”, a new FREE professionally designed responsive theme.

front sample picture Metropole Responsive Theme – New Updated Themes from 3dCart

If you would like to preview the live demo of this “Metropole” theme, you can do so by clicking the link below. Check it out on your phone, tablet or computer, you are sure to love it for the price, FREE.

3dCart’s Live Demo of the theme “Metropole”

As we release these themes, we will continue to post them here for 3dcart merchants to preview these.

Stay Tuned! More New and Updated 3dcart Templates are coming.

The Science Of Using Instagram Like A Big Brand

With 100% organic reach and 300 million monthly users, Instagram offers brands, big and small, an opportunity to engage, inspire and delight fans. And while Instagram has recently opened itself up to more paid opportunities from advertisers and will be moving towards an eCommerce avenue with it’s recently announced ‘Shop Now’ button, Instagram still offers brands a unfiltered opportunity to reach fans for free.

Kissmetrics created this infographic below that highlights how big brands like Nike, Starbucks & Zara use Instagram to drive engagement and purchases.

Some of the most interesting tidbits of information:

  • The most engaging filters are Lo-Fi & or course #nofilter at all.
  • Captions that include questions get the largest engagement, but for eCommerce captions have longer descriptions work best.
  • Photos get more engagement than videos.
  • Wednesday posts see the most engagement.

The Science of Brands on Instagram 376x1024 The Science Of Using Instagram Like A Big Brand

Celebrating 3dCart Startup Dads!

3dcartstartupdads Celebrating 3dCart Startup Dads!

For the month of June, 3dCart is honoring hard-working dads who use 3dCart to further their entrepreneurial journey. These 3dCart startup dads took a leap of faith into the eCommerce world to impact their families for the better.

1) eventstable.com

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“We started our site two years ago just before my daughter was born, knowing we’d need to make more money. Once she came along, we added more products for kids. Pretty soon, she’ll be a chair model on our site. That motivation has helped to fuel sales, as we’ll do over a million online this year.”

2) nectar-of-life.com

3dcartcoffeestore nectar 1024x571 Celebrating 3dCart Startup Dads!

“Nectar of Life was founded in 2002 by Martin and Hannah Jennings. Their goal – to roast the finest gourmet coffees that are ALL certified both organic and Fair Trade. Martin continues to be the Master Roaster to this day and is in charge of all internet based activities. Nectar of Life created a brand new site using 3dCart in late 2014. The new site is already gaining traction in organic search results for all major search engines.”

3.  monogramminglife.com

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“I have been helping my wife get her new business off the ground and was drafted to create her online store. I looked at (and tried) several different solutions in the market before I found 3dCart. I am not a web designer, nor am I a graphic artist so I needed a system that was an simple or complex as I needed it to be. I’m still working away at it and learning a lot so I expect it will get better over time.”

 

4) instrumentoutfitters.com

Screen Shot 2015 06 12 at 10.51.46 AM 1024x667 Celebrating 3dCart Startup Dads!

“I am part of the second generation of a family business. My father started our music store in 1970. We never really had much of an e-commerce/web presence. I was becoming increasingly frustrated with the amount of sales we were losing to the Internet. So, I decided to jump in and started Instrument Outfitters-the e-commerce division of our brick and mortar store.
I can’t say enough about how much I love 3dCart’s e-commerce platform. I have tried at least 3 other companies prior to 3dCart and, in my opinion, nothing comes close to the functionality and ease of use.”

5) eabco.net

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” Founded in 1982, EABCO started up as a publisher of computer books.
In 2013, we realized we HAD to have a better shopping cart system. We shopped the IRSCE show and eventually decided on the 3dCart system… It has been fabulous. I feel it has given us the on-line look and feel of bigger companies.”

6) shadyproducts.com

Screen Shot 2015 06 12 at 11.06.45 AM 1024x698 Celebrating 3dCart Startup Dads!

“Shady Products is a father and son business. We are a company that handcrafts motorcycle covers in Denver Colorado. Shady products covers are made for model/make of motorcycle no one size fits all. Covers can be customized on coverage and color. Our covers are for travel and day use. We started 5 years ago and are growing each year. We use as many materials that are US made to produce our quality products.”

7) www.bead3.com

Screen Shot 2015 06 12 at 11.25.08 AM 1024x759 Celebrating 3dCart Startup Dads!

“My wife and I started our bead supply business 10 years ago while we were both working full-time jobs. After 2 years of working hard at both we were able to leave our full-time jobs and concentrate on our internet business. I was a super proud dad the other day when my daughter took some great pictures of some of our new products.”

8) www.ontariotelescope.com

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“Ontario Telescope and Accessories is an online destination for hobbyists and astronomers that are looking for new equipment.  I started this business because I love my hobby and wanted to make it into a business. It has grown into something that I would not have imagined a year ago. Representing international manufactures and bringing them together for other astronomy enthusiasts in my mind is awesome. 3dCart has made it easy to build my business online and reach out to my customers.

9) freeyoursparetime.3dcartstores.com

Screen Shot 2015 06 12 at 1.09.26 PM Celebrating 3dCart Startup Dads!
“I had to reinvent myself when my my son and daughter came into this world.
In their toddler years, they were diagnosed with Autism.  Becoming involved with my kids education and speech therapy made me realize that reading, communication and solving problems are events that are all around us. That realization became my mindset and ultimately my purpose.
My website allowed me follow through on that purpose by utilizing the skills that many of my past coworkers credited me for being so good at: creating tutorials and how-to guides. The transition from a Computer Science grad with a job title and a paycheck consuming other peoples’ content to a Small Business Owner with a purpose creating my own was an odyssey, a 25-year odyssey.
Thank you, 3dCart, for the bridge to help me make that transition possible!”

 

10)  sniperfishing.co.nz / cacheme.co.nz

Screen Shot 2015 06 12 at 1.13.42 PM Celebrating 3dCart Startup Dads!

“Hi there, I have 2 startup companies running 3dCart. One is a site retailing fishing equipment of which about 50% are sourced and branded under our own brand name ‘Sniper’ This has been running for approximately 12 months. I also have another business called ‘Cacheme if you can’ which specialises in Geocaching products. Again this is a startup business which I started about 4-5 months again. Again about 50-60% of our products are sourced and branded under our own brand name. I run both of these businesses as well as working full time as a graphic designer for New Zealand’s largest multimedia company and making time for my 3 children and wife.”

3dcart Launches Major Updates to Theme Engine for “Mobile-Friendly” Changes

[Press Release] Today 3dcart announced that following the HTML5 Updates to its Template Engine over 100 Mobile-Ready, Responsive Themes will be available for online stores.

The change constitutes the largest change to 3dcart’s template system since the platform was originally launched in 1997.

The reengineered storefront engine, which has literally been years in the making, includes both updates to the core functionality of the ecommerce platform and a complete set of new front-end themes based on the HTML5, CSS3 and jQuery technologies.

“The recent updates to 3dcart’s template system allows design agencies like us to create fully responsive and table-less themes using the latest front-end technologies,” said Brian Pekarek, Managing Director for PSDCenter. “We’re glad to be able to collaborate with 3dcart and start offering brand new templates on the 3dcart Theme Store.”

With the new technology, 3dcart is also making available over 100 Responsive and Mobile-Friendly Themes with the latest standards for SEO and usability, created by independent designers and by 3dcart itself. The themes will be made available to all online stores via the 3dcart control panel or their Theme Marketplace.

“We’re at the point where more searches are taking place on mobile devices than on desktops, and the update to our platform will help online retailers to meet Google and Bing mobile-friendly standards,” said Jimmy Rodriquez, Chief Operations Officer at 3dcart. “This is part of even bigger changes to come with our version 7 release later this year, which will set a new milestone in the history of our company.”

For more information about 3dcart Themes, visit http://themes.3dcart.com

Designers looking to Sell Themes in the 3dcart Theme Store, can register as a partner here.

View the PSDCenter’s new 3dcart Theme “Artize”  here.

 

Altamira Responsive Theme – New Updated Themes from 3dCart

Here is the preview of our most recent theme “Altamira”, a new FREE professionally designed responsive theme.

front sample picture Altamira Responsive Theme – New Updated Themes from 3dCart

If you would like to preview the live demo of this “Altamira” theme, you can do so by clicking the link below. Check it out on your phone, tablet or computer, you are sure to love it for the price, FREE.

3dCart’s Live Demo of the theme “Altamira”

As we release these themes, we will continue to post them here for 3dcart merchants to preview these.

Stay Tuned! More New and Updated 3dcart Templates are coming.

Google Buy Button: What eCommerce Merchants Need To Know

ProductListingAds Google Buy Button: What eCommerce Merchants Need To Know

The Internet is buzzing with the news of Google’s newest shopping initiative – the buy button. But what actually is the Google buy button & how will it affect your store?

What it is?

The Google buy button is a graphical button that will be added to Shopping Ads (PLAs) on mobile results, which gives consumers the ability to purchase a product directly through Google instead of the advertisers’ site.
The buy button is only being offered to advertisers and will only appear in its paid listings, not in its regular search results. Google is rolling out the buy button slowly. According to reports, the buy button will show up on a portion of mobile results.

Why are they doing it?

Mobile sales often can be tricky. Customers can be reluctant to put in Credit Card information via tablet or phone so they may turn to sites they visit more often, like Amazon, where they have a saved account information. In order to help advertisers combat this and to boost it’s own advertising network, Google is rolling out the Google buy button.

How does it work?

Purchases made through the buy button make Google the middle-man, not just the referrer. While the transaction will happen on Google and not your store, all buy button purchases will be owned by each merchant and will still come through the merchant’s site.

In order to compete with Amazon & eBay where purchases are made easier with accounts with saved account information, Google will allow customers to attach payment information to their Google login.

What are the negatives?

According to most reports, buy button customers’ information will live solely on Google and will not be passed along to the merchant (with the exception of shipping & order information). For those merchants that retarget & remarket to customers, this is a huge disadvantage.

Should I use the buy button on my Product Listing ads?

There are a few things that you need to consider when deciding whether to add the buy button to product listings.

  • Have PLA’s been effective for you? If they haven’t been, it might be worth testing the buy button and seeing whether it increases your conversions or lowers your customer acquisition cost. If your ads are already doing well, you have less incentive to try something new, but it still might be worth testing on a few select products.
  • Are you competitors already using the buy button in their ads? – If so, it might be a good idea to stay competitive.
  • Does your mobile site offer a good customer experience? Merchants with unresponsive stores or bad mobile experience should consider the buy button as it allows them capture more mobile sales than otherwise possible. For those stores that already offer a a great mobile experience, Google’s buy button may not of much value. 
  • What’s your lifetime value of your average customer?  Without the ability to capture customer’s data, remarketing & encouraging loyalty becomes near impossible.  If your store is great at inspiring long-time customer loyalty, you will need to decide whether it is worth the money to acquire data-less customers.

Free credit card logos for your online store

Adding online payment logos to your website can help give online shoppers extra confidence when browsing your online store, knowing that their preferred credit card Free credit card logos for your online storemethod of payment is accepted.

The use of credit card and alternative payment logos in your website also communicates a feeling of security and trustworthiness to potential customers.

To help you with the tasks of finding credit card logos that can be added to your website and flow with your current design, 3dcart put together a list of the top payment logos for merchants to use.

Feel free to download the images or use the HTML code directly in your site.

Free credit card logos for your online store

Heritage Responsive Theme – New Updated Themes from 3dCart

Here is the preview of our most recent theme “Heritage”, a new FREE professionally designed responsive theme.

front sample picture Heritage Responsive Theme – New Updated Themes from 3dCart

If you would like to preview the live demo of this “Heritage” theme, you can do so by clicking the link below. Check it out on your phone, tablet or computer, you are sure to love it for the price, FREE.

3dCart’s Live Demo of the theme “Heritage”

As we release these themes, we will continue to post them here for 3dcart merchants to preview these.

Stay Tuned! More New and Updated 3dcart Templates are coming.